{"id":12013,"date":"2026-09-29T12:14:42","date_gmt":"2026-09-29T10:14:42","guid":{"rendered":"https:\/\/quarterlyanalytics.dk\/?p=12013"},"modified":"2026-10-07T15:55:52","modified_gmt":"2026-10-07T13:55:52","slug":"price-trends-in-the-ito-market-q2-2026","status":"publish","type":"post","link":"https:\/\/quarterlyanalytics.dk\/en\/price-trends-in-the-ito-market-q2-2026\/","title":{"rendered":"Price Trends In the ITO Market Q2 2026"},"content":{"rendered":"\n<div class=\"wp-block-group is-layout-constrained wp-container-core-group-is-layout-744a2f7b wp-block-group-is-layout-constrained\" style=\"margin-bottom:5vh\"><h2 class=\"wp-block-post-title has-large-font-size has-text-align-center\">Price Trends In the ITO Market Q2 2026<\/h2>\n\n<div class=\"wp-block-post-excerpt has-text-align-center\"><p class=\"wp-block-post-excerpt__excerpt\">The market price for composite IT operations agreements increased in Q2 2026. Read more in this article, where we review the quarter&#8217;s price data and translate the current development into concrete advice and recommendations for IT operations customers and suppliers, respectively. <\/p><\/div>\n\n\n<div class=\"wp-block-group is-layout-constrained wp-container-core-group-is-layout-2c81bec4 wp-block-group-is-layout-constrained\">\n\n\n<div class=\"wp-block-group has-grey-50-background-color has-background is-layout-flow wp-block-group-is-layout-flow\" style=\"border-radius:8px;padding-top:var(--wp--preset--spacing--50);padding-right:var(--wp--preset--spacing--60);padding-bottom:var(--wp--preset--spacing--50);padding-left:var(--wp--preset--spacing--60)\">\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-3e41869c wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button has-custom-width wp-block-button__width-100\" style=\"font-style:normal;font-weight:600\"><a class=\"wp-block-button__link has-text-align-center wp-element-button\" href=\"#adgang\" style=\"padding-right:var(--wp--preset--spacing--70);padding-left:var(--wp--preset--spacing--70)\"><img decoding=\"async\" class=\"wp-image-392\" style=\"width: 18px;\" src=\"https:\/\/quarterlyanalytics.dk\/wp-content\/uploads\/2024\/02\/eye.svg\" alt=\"\"\/>  Get access<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group alignfull is-layout-constrained wp-container-core-group-is-layout-c4af4acc wp-block-group-is-layout-constrained\" style=\"padding-right:5vw;padding-bottom:10vh;padding-left:5vw\">\n<div class=\"wp-block-columns alignwide article-preview is-layout-flex wp-container-core-columns-is-layout-7387b849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"padding-right:var(--wp--preset--spacing--60);flex-basis:174px\"><\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:1252px\">\n<article class=\"wp-block-group has-fifth-element-background large-graphic has-cyber-spring-light-background-color has-background is-layout-constrained wp-container-core-group-is-layout-9cb2c61b wp-block-group-is-layout-constrained\" style=\"border-radius:8px;padding-right:0;padding-left:0\">\n<div class=\"wp-block-group alignwide is-layout-constrained wp-container-core-group-is-layout-7e970ad8 wp-block-group-is-layout-constrained\" style=\"padding-top:var(--wp--preset--spacing--60);padding-right:var(--wp--preset--spacing--60);padding-bottom:var(--wp--preset--spacing--30);padding-left:var(--wp--preset--spacing--60)\">\n<div class=\"wp-block-stackable-carousel alignwide stk-block-carousel stk--is-slide stk--arrows-outside stk--arrows-justify-space-between stk--arrows-align-center stk-block stk-d96ce71\" data-slides-to-show=\"\" data-block-id=\"d96ce71\"><style>.stk-d96ce71 {--gap:30px !important;box-shadow:none !important;}.stk-d96ce71 .stk-block-carousel__button{background:#d4fae700 !important;fill:#2D224E !important;}.stk-d96ce71 .stk-block-carousel__button svg.ugb-custom-icon :is(g, path, rect, polygon, ellipse){fill:#2D224E !important;}.stk-d96ce71 .stk-block-carousel__dot{--dot-color:#B5B9B9 !important;}.stk-d96ce71 .stk-block-carousel__dot.stk-block-carousel__dot--active:before{background-color:#2D224E !important;}<\/style><div class=\"stk-block-carousel__content-wrapper\"><div class=\"stk-row stk-inner-blocks stk-block-content stk-block-carousel__slider-wrapper stk-content-align stk-d96ce71-column alignwide\"><div class=\"stk-block-carousel__slider\" role=\"list\" data-autoplay=\"4000\" data-label-slide-of=\"Slide %%d of %%d\" tabindex=\"0\">\n<div class=\"wp-block-stackable-column stk-block-column stk-column stk-block stk-82bc5b2\" data-v=\"4\" data-block-id=\"82bc5b2\"><div class=\"stk-column-wrapper stk-block-column__content stk-container stk-82bc5b2-container stk--no-background stk--no-padding\"><div class=\"stk-block-content stk-inner-blocks stk-82bc5b2-inner-blocks\">\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1171\" height=\"755\" src=\"https:\/\/quarterlyanalytics.dk\/wp-content\/uploads\/2026\/09\/PricetrendsQ2.png\" alt=\"\" class=\"wp-image-12088\" srcset=\"https:\/\/quarterlyanalytics.dk\/wp-content\/uploads\/2026\/09\/PricetrendsQ2.png 1171w, https:\/\/quarterlyanalytics.dk\/wp-content\/uploads\/2026\/09\/PricetrendsQ2-600x387.png 600w, https:\/\/quarterlyanalytics.dk\/wp-content\/uploads\/2026\/09\/PricetrendsQ2-768x495.png 768w, https:\/\/quarterlyanalytics.dk\/wp-content\/uploads\/2026\/09\/PricetrendsQ2-712x459.png 712w, https:\/\/quarterlyanalytics.dk\/wp-content\/uploads\/2026\/09\/PricetrendsQ2-488x315.png 488w\" sizes=\"auto, (max-width: 1171px) 100vw, 1171px\" \/><\/figure>\n<\/div><\/div><\/div>\n<\/div><\/div><div class=\"stk-block-carousel__dots\" role=\"list\" data-label=\"Slide %%d\"><\/div><\/div><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group alignfull fifth-element is-style-outlined has-byte-lavender-dark-color has-byte-lavender-light-background-color has-text-color has-background has-link-color wp-elements-3 is-vertical is-content-justification-center is-layout-flex wp-container-core-group-is-layout-066d3ec4 wp-block-group-is-layout-flex\" style=\"border-radius:0px;padding-top:0;padding-bottom:0\">\n<div class=\"wp-block-group is-nowrap is-layout-flex wp-container-core-group-is-layout-ec6f27bb wp-block-group-is-layout-flex\" style=\"margin-top:0;margin-bottom:0;padding-top:0;padding-right:0;padding-bottom:0;padding-left:0\">\n<div class=\"wp-block-outermost-icon-block\"><div class=\"icon-container\" style=\"width:100%;transform:rotate(180deg) scaleX(1) scaleY(-1)\"><svg version=\"1.1\" id=\"Layer_1\" xmlns-xlink=\"http:\/\/www.w3.org\/1999\/xlink\" x=\"0px\" y=\"0px\" viewBox=\"0 0 202 202\" enable-background=\"new 0 0 202 202\" space=\"preserve\"><path vector-effect=\"non-scaling-stroke\" fill=\"none\" stroke=\"currentcolor\" stroke-width=\"1\" stroke-miterlimit=\"10\" d=\"M1,201V1 c110.5,0,200,89.5,200,200H1z\"><\/path><\/svg><\/div><\/div>\n\n\n\n<div class=\"wp-block-outermost-icon-block\"><div class=\"icon-container\" style=\"width:100%;transform:rotate(0deg) scaleX(1) scaleY(-1)\"><svg version=\"1.1\" id=\"Layer_1\" xmlns-xlink=\"http:\/\/www.w3.org\/1999\/xlink\" x=\"0px\" y=\"0px\" viewBox=\"0 0 202 202\" enable-background=\"new 0 0 202 202\" space=\"preserve\"><path vector-effect=\"non-scaling-stroke\" fill=\"none\" stroke=\"currentcolor\" stroke-width=\"1\" stroke-miterlimit=\"10\" d=\"M1,201V1 c110.5,0,200,89.5,200,200H1z\"><\/path><\/svg><\/div><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group is-nowrap is-layout-flex wp-container-core-group-is-layout-ec6f27bb wp-block-group-is-layout-flex\" style=\"margin-top:0;margin-bottom:0;padding-top:0;padding-right:0;padding-bottom:0;padding-left:0\">\n<div class=\"wp-block-outermost-icon-block\"><div class=\"icon-container\" style=\"width:100%;transform:rotate(0deg) scaleX(-1) scaleY(1)\"><svg version=\"1.1\" id=\"Layer_1\" xmlns-xlink=\"http:\/\/www.w3.org\/1999\/xlink\" x=\"0px\" y=\"0px\" viewBox=\"0 0 202 202\" enable-background=\"new 0 0 202 202\" space=\"preserve\"><path vector-effect=\"non-scaling-stroke\" fill=\"none\" stroke=\"currentcolor\" stroke-width=\"1\" stroke-miterlimit=\"10\" d=\"M1,201V1 c110.5,0,200,89.5,200,200H1z\"><\/path><\/svg><\/div><\/div>\n\n\n\n<div class=\"wp-block-outermost-icon-block\"><div class=\"icon-container\" style=\"width:100%;transform:rotate(270deg) scaleX(-1) scaleY(-1)\"><svg version=\"1.1\" id=\"Layer_1\" xmlns-xlink=\"http:\/\/www.w3.org\/1999\/xlink\" x=\"0px\" y=\"0px\" viewBox=\"0 0 202 202\" enable-background=\"new 0 0 202 202\" space=\"preserve\"><path vector-effect=\"non-scaling-stroke\" fill=\"none\" stroke=\"currentcolor\" stroke-width=\"1\" stroke-miterlimit=\"10\" d=\"M1,201V1 c110.5,0,200,89.5,200,200H1z\"><\/path><\/svg><\/div><\/div>\n<\/div>\n<\/div>\n<\/article>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:174px\"><\/div>\n<\/div>\n\n\n\n<section class=\"wp-block-group alignwide is-layout-constrained wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-columns alignwide locked is-layout-flex wp-container-core-columns-is-layout-d16b72dd wp-block-columns-is-layout-flex\" style=\"margin-top:5vh\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"padding-right:var(--wp--preset--spacing--60);flex-basis:174px\"><\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:1252px\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-7387b849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:50%\">\n<div class=\"wp-block-group is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"wp-block-paragraph\">The market for outsourced IT operations services is changing rapidly.  <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">ThThis quarter, we have identified several factors affecting current price trends. In particular, rising hardware prices are creating uncertainty in the market and putting financial pressure on both in-house IT operations and IT operations service providers. <\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\" style=\"border-left-color:var(--wp--preset--color--byte-lavender-light)\">\n<p class=\"wp-block-paragraph\">For both customers and suppliers, the current market creates uncertainty, but also presents a number of potential opportunities. <\/p>\n<\/blockquote>\n\n\n\n<p class=\"wp-block-paragraph\">In this article, we review the latest price data and draw on current market developments to provide concrete advice and recommendations for IT operations customers and service providers.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column meta-data is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:50%\">\n\n\n<div class=\"wp-block-columns are-vertically-aligned-top is-not-stacked-on-mobile is-layout-flex wp-container-core-columns-is-layout-a1f7935c wp-block-columns-is-layout-flex\" style=\"border-bottom-color:var(--wp--preset--color--grey-100);border-bottom-width:1px;padding-bottom:var(--wp--preset--spacing--50)\">\n<div class=\"wp-block-column is-vertically-aligned-top is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:105px\">\n<h3 class=\"wp-block-heading has-tiny-font-size\" style=\"margin-top:0.5rem;font-style:normal;font-weight:400;text-transform:uppercase\">Topics<\/h3>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-top is-layout-flow wp-block-column-is-layout-flow\">\t<div class=\"taxonomy-category buttons wp-block-post-terms\">\n\t\t<a href=\"https:\/\/quarterlyanalytics.dk\/en\/all-topics\/infrastructure-operations\/\" rel=\"tag\">Infrastructure operations<\/a>\n\t\t<span class=\"wp-block-post-terms__separator\"> <\/span>\n\t\t\t\t<a href=\"https:\/\/quarterlyanalytics.dk\/en\/all-topics\/it-economy\/\" rel=\"tag\">IT economy<\/a>\n\t\t<span class=\"wp-block-post-terms__separator\"> <\/span>\n\t\t\t\t<a href=\"https:\/\/quarterlyanalytics.dk\/en\/all-topics\/market-analyses\/\" rel=\"tag\">Market analyses<\/a>\n\t\t<span class=\"wp-block-post-terms__separator\"> <\/span>\n\t\t\t\t<a href=\"https:\/\/quarterlyanalytics.dk\/en\/emner\/quarterly-figures\/\" rel=\"tag\">Quarterly figures<\/a>\n\t\t<span class=\"wp-block-post-terms__separator\"> <\/span>\n\t\t\t<\/div>\n<\/div>\n<\/div>\n\n\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:174px\"><\/div>\n<\/div>\n<\/section>\n\n\n\n<div class=\"wp-block-group is-layout-constrained wp-container-core-group-is-layout-2c81bec4 wp-block-group-is-layout-constrained\">\n\n\n<div class=\"wp-block-group has-grey-50-background-color has-background is-layout-flow wp-block-group-is-layout-flow\" style=\"border-radius:8px;padding-top:var(--wp--preset--spacing--50);padding-right:var(--wp--preset--spacing--60);padding-bottom:var(--wp--preset--spacing--50);padding-left:var(--wp--preset--spacing--60)\">\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-3e41869c wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button has-custom-width wp-block-button__width-100\" style=\"font-style:normal;font-weight:600\"><a class=\"wp-block-button__link has-text-align-center wp-element-button\" href=\"#adgang\" style=\"padding-right:var(--wp--preset--spacing--70);padding-left:var(--wp--preset--spacing--70)\"><img decoding=\"async\" class=\"wp-image-392\" style=\"width: 18px;\" src=\"https:\/\/quarterlyanalytics.dk\/wp-content\/uploads\/2024\/02\/eye.svg\" alt=\"\"\/>  Get access<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>The market price for composite IT operations agreements increased in Q2 2026. Read more in this article, where we review the quarter&#8217;s price data and translate the current development into concrete advice and recommendations for IT operations customers and suppliers, respectively. <\/p>\n","protected":false},"author":7,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_relevanssi_hide_post":"","_relevanssi_hide_content":"","_relevanssi_pin_for_all":"","_relevanssi_pin_keywords":"","_relevanssi_unpin_keywords":"","_relevanssi_related_keywords":"","_relevanssi_related_include_ids":"","_relevanssi_related_exclude_ids":"","_relevanssi_related_no_append":"","_relevanssi_related_not_related":"","_relevanssi_related_posts":"10023,11017,9634,6734,6736,6737","_relevanssi_noindex_reason":"","footnotes":"","_links_to":"","_links_to_target":""},"categories":[402,340,396,415,397,422],"research-type":[400],"research-role":[417,461,407,416],"research-infotech":[],"class_list":["post-12013","post","type-post","status-publish","format-standard","hentry","category-economy","category-infrastructure_ops-en","category-it-economy","category-market-analyses","category-pricing-mechanisms-and-models","category-quarterly-figures","research-type-article","research-role-market-knowledge","research-role-operation-2","research-role-purchase","research-role-sales-and-consulting"],"acf":[],"publishpress_future_workflow_manual_trigger":{"enabledWorkflows":[]},"_links":{"self":[{"href":"https:\/\/quarterlyanalytics.dk\/en\/wp-json\/wp\/v2\/posts\/12013","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/quarterlyanalytics.dk\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/quarterlyanalytics.dk\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/quarterlyanalytics.dk\/en\/wp-json\/wp\/v2\/users\/7"}],"replies":[{"embeddable":true,"href":"https:\/\/quarterlyanalytics.dk\/en\/wp-json\/wp\/v2\/comments?post=12013"}],"version-history":[{"count":4,"href":"https:\/\/quarterlyanalytics.dk\/en\/wp-json\/wp\/v2\/posts\/12013\/revisions"}],"predecessor-version":[{"id":12090,"href":"https:\/\/quarterlyanalytics.dk\/en\/wp-json\/wp\/v2\/posts\/12013\/revisions\/12090"}],"wp:attachment":[{"href":"https:\/\/quarterlyanalytics.dk\/en\/wp-json\/wp\/v2\/media?parent=12013"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/quarterlyanalytics.dk\/en\/wp-json\/wp\/v2\/categories?post=12013"},{"taxonomy":"research-type","embeddable":true,"href":"https:\/\/quarterlyanalytics.dk\/en\/wp-json\/wp\/v2\/research-type?post=12013"},{"taxonomy":"research-role","embeddable":true,"href":"https:\/\/quarterlyanalytics.dk\/en\/wp-json\/wp\/v2\/research-role?post=12013"},{"taxonomy":"research-infotech","embeddable":true,"href":"https:\/\/quarterlyanalytics.dk\/en\/wp-json\/wp\/v2\/research-infotech?post=12013"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}